KODAK SOUNDBRIX
Amazon Store - Launched and managed Kodak’s Amazon storefront from the ground up, overseeing content creation, advertising strategies, and shipment operations. Achieved substantial sales growth within 2 months through targeted optimizations and seamless execution.
Website – Led complete end-to-end design, development, and ongoing maintenance of high-performance websites, integrating responsive UI/UX principles, SEO best practices, and conversion-focused features. Boosted organic traffic through targeted content strategies and A/B testing, while enhancing user experience with intuitive navigation, faster load times, and personalized user journeys.
Social Media – Social media demands bold, targeted strategies for real impact. Here's an enhanced version with more detail on your process and outcomes, crafted for resumes or portfolios with dynamic language and e-commerce flair.
Social Media Strategy & Content Mastery Directed end-to-end social media operations, from crafting platform-optimized content calendars and multimedia assets to deploying data-driven strategies across Instagram, Facebook, LinkedIn, and TikTok. Maximized reach and engagement through audience segmentation, trending hashtag campaigns, influencer collaborations, and performance analytics, driving viral growth and brand loyalty.
Commercial Shoot Production – Produced high-impact commercial visuals for Kodak, directing shoots from concept to delivery with meticulous attention to brand identity, lighting, styling, and post-production polish. Created compelling assets that elevated marketing campaigns across digital and traditional channels, ensuring cohesive storytelling and professional-grade quality.
SEO & SEM Strategy Execution Implemented targeted SEO and SEM strategies, conducting in-depth keyword research, on-page optimizations, technical audits, and high-ROI PPC campaigns across Google Ads and Bing. Improved search visibility, organic rankings, and conversion rates through A/B testing, content gap analysis, and performance tracking, fueling sustained traffic growth and lead generation.
Influencer Campaign Launch Collaborated with top-tier creators and micro-influencers to generate early buzz and establish Kodak’s brand credibility, managing outreach, contract negotiations, content briefs, and performance tracking. Orchestrated authentic partnerships across Instagram, YouTube, and TikTok that amplified reach, drove user-generated content, and accelerated audience trust through targeted gifting, co-created visuals, and conversion-focused activations.
Data-Driven Advertising Campaigns Executed high-performance, data-driven advertising campaigns across Google Ads, Meta, and programmatic platforms, targeting the US market with precision audience segmentation, creative A/B testing, and real-time bid optimization. Delivered exceptional 5× ROAS within the first month through conversion funnel analysis, lookalike audience expansion, and cross-channel attribution modeling that maximized customer acquisition and lifetime value.
